BCCI increased sponsorship money! (Photo-PTI)
The agreement of BCCI and Dream 11 has now been canceled and the world’s most powerful cricket board is now looking for a new sponsor. There are reports that in the Asia Cup, Team India can land without sponsor but in the meantime the BCCI has taken a big decision. According to reports, the BCCI has increased the base price to sponsor Team India. Now whatever company will be the sponsor of Team India, it will have to pay Rs 3.5 crore for every bilateral series match, while in ICC and Asia Cup tournaments, this amount will be Rs 1.5 crore.
How much money did you get from Dream XI?
The agreement of BCCI and Dream XI was up to 2026 and there was a deal of Rs 3.17 crore for the Bilateral match between the two and Rs 1.12 crore for the tournament matches but now the BCCI has increased the two to Rs 30 to 40 lakhs. This amount is being told more than the market rates. Let us know that BCCI takes more money for bilateral matches because in these matches, the company is named in the chest area of ​​the players’ jersey, while you cannot do this in events like ICC and Asia Cups. During this time the sponsor is named after the players’ sleeves.
BCCI will earn more than 400 crores
This decision of BCCI can earn him more than 400 crores. Let us know that BCCI is looking for sponsorship for the next three years, which will have a total of 130 matches. During this time, T20 World Cup 2026, ODI World Cup 2027 is also to be held. The board can get more than Rs 400 crore from these 130 matches.
When will you get a new sponsor?
The BCCI has kept the title sponsor bid on 16 September. Meaning, Team India will land without sponsor in the Asia Cup starting on 9 September. The BCCI recently sought applications from companies for sponsorship in which they clearly banned gaming, batting, crypto and tobacco companies. Apart from this, sportswear brand, insurance, banking-finance companies also cannot apply to become sponsors.
